The hospitality tech shift: Impact on brand & team experience
A consumer's technology experience can make or break their visit - but how has it impacted your teams' relationship with consumers? And what is the long term impact on your brand?
With consumers seeking reassurance and familiarity pre, during and post-visit, brand identity and its representation is a critical factor in how you implement technology. How can you help maintain a strong brand identity and enable guests to instantly recognise the cues within technology that highlight the service and quality they expect from your business? We also explore the impact of technology post-visit and how to improve brand identity with consumers in the long term.
This eBook shares brand new consumer research from CGA and explores:
- Using technology to retain and build your brand.
- What technology enhancements can improve guest experience?
- Tech impact on consumers and teams.
