Success story: University of Exeter
The University of Exeter was keen to explore ways to achieve the highest possible levels of student engagement in their Career Centre. As a result of using Access Career Development, the university managed to increase student engagement by 300%.
How the University of Exeter increased student engagement by 300%
The University of Exeter was keen to explore ways to achieve the highest possible levels of student engagement in their Career Centre. Through utilising Access Career Development’s Sprint Email Programme, the university managed to significantly impact the number of student users, the level of engagement, as well as greater usage of higher impact employability tools in their Career Centre.
This was achieved by:
- Creating a 12-week email programme, sent weekly asking students to work on one attribute
- Utilising a selection of the pre-written Access Career Development emails based on self-awareness, CVs, interview and assessment centres
- Email sent on consecutive Thursdays through their email system. Each email contained one direct link to the specific tool
Oliver Laity, Careers Information & Systems Manager at the University of Exeter talked about the impact of Access Career Development’s Sprint Email Programme at our Academic Client Conference:
Key Outcomes
- Almost doubled the number of student users
- Almost tripled the number of activities completed
- Ensured activity on higher impact employability tools
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The Access Group's HCM division, Access People, offer an unrivalled suite of solutions for businesses, including HR and Payroll, Absence Management, Workforce Management, Compliance, Recruitment, Talent, Learning, Employee Benefits and Engagement, Health & Safety, all of which are underpinned by the powerful Access Workspace platform.
The Access Group is one of the leading providers of business management software to small and mid-sized organisations in the UK, Ireland, and Asia Pacific. We help over 100,000 customers across commercial and not-for-profit sectors become more productive and efficient.
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