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Small Action Volunteering: How Can Charities Create Opportunities to Suit All?

In the dynamic landscape of volunteer management, charities must constantly adapt to recruit, engage, and retain volunteers effectively. At The Access Group, we partner with leading charities to develop innovative solutions that streamline these processes, ensuring maximum impact.

In this article Sustrans, a charity dedicated to promoting active living in communities, share their valuable insights into other charities can offer more flexible, smaller-scale volunteering opportunities to meet the evolving needs of volunteers.

3 minutes

by James Vjestica

Thought Leadership Expert

Posted 13/09/2024

Adapting to Changing Volunteer Needs

Katie Aartse-Tuyn, Head of Volunteering at Sustrans, observes a significant shift in how people approach volunteering. Economic pressures, such as the cost-of-living crisis, have left many potential volunteers with less free time. Furthermore, the increasing state pension age means older individuals, who have traditionally been a significant part of the volunteer force, are now working longer and assisting with family childcare responsibilities.

According to the NCVO’s Time Well Spent Index, a major barrier to volunteering is the perception that it demands more time than many can spare. To address this, charities are increasingly offering smaller, more flexible volunteering opportunities that fit into busy schedules.

Embracing Micro-Volunteering

Sustrans exemplifies this approach with their introduction of quick, manageable volunteer tasks. These "bitesize" opportunities are designed to integrate easily into daily life, from clearing vegetation and recording wildlife to removing graffiti and litter picking, which can even be done during commutes.

Remote volunteering is another avenue that has proven highly effective. Sustrans offers roles such as social media content creation, designing promotional materials, and providing ad hoc advice—all of which can be done from home at a volunteer's convenience. These roles are perfect for those unable to attend in-person events but still eager to contribute their skills and knowledge.

Effective Volunteer Management

Managing a diverse group of volunteers with varying levels of commitment requires clear planning, effective communication, and a streamlined application process. Sustrans, with over 3,000 volunteers, turned to The Access Group’s Assemble software to enhance their volunteer management system. This partnership has enabled Sustrans to maintain efficient communication and coordination, ensuring a positive volunteer experience.

Assemble’s mobile app has been a game-changer for Sustrans volunteers, many of whom are on the move. The app allows them to receive updates, find new opportunities, and log their hours effortlessly. This technological integration has replaced Sustrans’ previous, less efficient systems, freeing up staff time and simplifying volunteer management.

The Benefits of Small Action Volunteering

Introducing flexible, small-scale volunteering opportunities has allowed Sustrans to attract a more diverse volunteer base. Students, full-time workers, and retirees can all find roles that fit their schedules, contributing to their local communities in meaningful ways.

Building an understanding of volunteer preferences and adapting processes accordingly has proven beneficial. Sustrans has not only increased volunteer satisfaction but also enhanced the overall impact of their activities.

Conclusion

Small action volunteering is a powerful strategy for charities looking to broaden their volunteer base and increase engagement. By offering flexible opportunities, charities can attract volunteers who might otherwise be unable to commit their time. This approach not only diversifies the volunteer pool but also enhances the effectiveness of volunteer-driven initiatives.

Embrace the Future with Access Assemble

Access Assemble is designed to help charities streamline their volunteer management processes. By offering tools for efficient communication, task management, and volunteer coordination, Assemble ensures that volunteers can contribute effectively, no matter their schedule.

Here are just some of the benefits of our volunteer management software:

Streamlined Volunteer Management

  - Efficiently manage volunteer schedules, tasks, and recruitment processes.

  - Reduce manual tasks and save staff time with automated systems.

Enhanced Communication

  - Keep volunteers informed with updates and new opportunities via a mobile app.

  - Improve engagement and coordination through seamless communication channels.

Increased Volunteer Flexibility

  - Offer remote and micro-volunteering opportunities to attract diverse volunteers.

  - Allow volunteers to log hours and complete tasks at their convenience.

Improved Volunteer Experience

  - Simplify the application process to attract and retain more volunteers.

  - Ensure a positive and consistent experience for all volunteers.

Better Data Management

  - Maintain accurate records of volunteer activities and contributions.

  - Easily access and analyse data to make informed decisions.

Discover how Assemble can transform your charity’s volunteer management. Find out more: www.theaccessgroup.com/volunteer-management-software/  and take the first step towards a more flexible and impactful volunteer program today.

By James Vjestica

Thought Leadership Expert

Meet James Vjestica, our ‘Digital Content Manager’ for the Not For Profit division. James has spent over 5 years working with software providers who supply specialist solutions that enhance the processes of organisations within niche sectors.

In addition to his technical experience, James has been affiliated with the Not For Profit sector at key stages of his career. This has included participating in a voluntary role at a local hospice prior to attending University, and upon graduating, accepting a role for a Social Enterprise in North Nottingham that supported members of the community to gain employment.

These roles highlighted the importance that organisations within the Not For Profit sector play, which has since inspired him to raise money for charity on several occasions.

At Access, James now draws on these experiences to consistently strategise content campaigns that will guide you through insightful journeys; clearly outlining pain points, how these obstacles can be tackled, and introducing viable solutions.