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Law firms and comparison websites: How do you compare?
The use of comparison websites by clients to choose which law firms they wish to instruct is becoming more prevalent, but are clients actually being provided with accurate data in order to make such decisions?
In our recent webinar, “Law firm comparison websites and quality assurance”, we explored the use of comparison websites by the legal sector in more depth. This article is a top level summary of our discussion into the types of comparison websites available, the pros and cons of using them for both law firms and client, and some of the anomalies identified in relation to rankings.
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