The Magic Matrix
Start maximizing your average order value (AOV) with Access CRM’s Magic Matrix – the only cross-sell and upsell tool you need for ultimate sales growth.
Strategize your sales process
Promote customer retention
The Magic Matrix uses historical order data to identify opportunities for revenue growth. By building on the profitability of existing customers, you can generate more awareness of the products or services you provide to increase customer lifetime value (CLTV) and improve customer loyalty.
Stay one step ahead of your competitors with an efficient cross-sell and upsell strategy that keeps loyal customers secure in your revenue stream.
Suited to Small Businesses
The Magic Matrix can help small businesses retain their existing customers through personalized marketing tactics driven by Magic Matrix insights. Using the Magic Matrix, SMEs can introduce customers to products they’re not aware of to increase upsell and ultimately drive average order value (AOV) to grow sales.
Benefits of the Magic Matrix
- Use documented data to steer your marketing drive and reach the right customers
- Increase product and service awareness to maximize revenue
- Never miss out on an opportunity to use cross-sell and upsell strategies for optimized sales
- Start expanding your reach by amplifying average order value (AOV) and average order frequency (AOF) of your existing customers
Users that love CRM with Magic Matrix Analysis
Magic Matrix Analysis FAQs
What is the Magic Matrix?
The Magic Matrix is a tool to get more of your customers to buy more of your products. With product categories on one side, and customers on the other, the colour coded chart makes it easy to see which customers are unaware of specific product categories, so you can target that sub-set of customers with a campaign to increase awareness.
How do I set up the Magic Matrix in Access CRM?
Once Access CRM is integrated to your inventory or accounting system, your Magic Matrix is available to access!
How much does the Magic Matrix cost?
You can use your Magic Matrix even in your Access CRM free trial! Check out our Pricing and take your trial here.
How can I turn the Magic Matrix into actionable insights?
· With insights identified in the Magic Matrix analysis, strategically upsell and cross-sell to expand your customer base and increase customer lifetime value.