CRM for any business
- Other sector-specific CRMs
- Hospitality
- Wholesalers and Distributors

Magic Matrix Analysis

Discover the power of Access CRM’s cross-sell and upsell capabilities. Use the Magic Matrix to increase average order value (AOV) and average order frequency (AOF) with ease!

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Boost your sales with the Magic Matrix

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Higher Customer Lifetime Value

Access CRM's Magic Matrix automatically identifies products you could be selling more of to your customers. Quickly and easily spot upsell opportunities to increase customer lifetime value (CLTV).

Suited to Small Businesses

The Magic Matrix can help small businesses retain their existing customers through personalised marketing tactics driven by Magic Matrix insights. Using the Magic Matrix, SMEs can introduce customers to products they’re not aware of to increase upsell and ultimately drive average order value (AOV) to grow sales.

Benefits of automated Magic Matrix Analysis

Target customers more strategically based on their purchase history
Build awareness for products that customers haven't yet bought
Identify opportunities to upsell and cross-sell to sell as many products to as many customers as possible
Revolutionise your approach to driving product penetration within your customer base

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Users that love CRM with Magic Matrix Analysis

"Only positive things to say. It's by far superior to all the CRMs I've used in the past - it has tripled my business and saved me a lot of headaches."

Ross Reed

"Our team has already been blown away by the amount of tools we now have at our fingertips through the CRM. And, it integrates with other systems we were already working with! We cannot recommend enough!"

Cady Livesay

"They demonstrated right off that they understood our industry and the software is well-designed for manufacturing and the construction sector. They know us and our business. The CRM delivers great analytics we couldn't do before, like time since last order, conversion rates, customer productivity and potential etc."

Rob Geller

What is the Magic Matrix?

The Magic Matrix is a tool to get more of your customers to buy more of your products. With product categories on one side, and customers on the other, the colour coded chart makes it easy to see which customers are unaware of specific product categories, so you can target that sub-set of customers with a campaign to increase awareness.

How do I set up the Magic Matrix in Access CRM?

Once Access CRM is integrated to your inventory or accounting system, your Magic Matrix is available to access! Learn more about getting started here.

How much does the Magic Matrix cost?

You can use your Magic Matrix even in your Access CRM free trial! Check out our Pricing and take your trial here.

How can I turn the Magic Matrix into actionable insights?

Learn more about using the insights from your Magic Matrix to increase customer lifetime value.

Revolutionise your B2B product business with the Magic Matrix - available in Access CRM

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